“A club for the weak only”

Rishon LeZion · Strength training club

I founded the club with one clear goal — to inspire everyone who walks through the door to train, fall in love with strength, and become stronger.

Lifters at the VFORCE club after a heavy set
5.0
Google rating
350+
VFORCE lifters
~30
Competitors
8
Lifters per group, max

Our programs

Choose your program

Programs for every level — from zero experience to competitive lifters.
Every program is built on the same fundamentals; the difference is format and pace.

01

Group coaching

Up to 8 lifters per group, 60-minute sessions. Club programming is built in 4 to 12-week blocks.

From ₪280 / month
More on group training
02

One-on-one coaching

One-on-one or as a pair — a program built around your goal and training age.

From ₪270 / session
More on personal coaching
03

Online coaching

A remote program updated every week, video technique review and ongoing support.

From ₪400 / month
More on online coaching

Open Gym

Train on your own at the club without a personal coach — subject to availability, booked in advance.

More on Open Gym
₪400Monthly pass
₪70Single entry
The theory part of the fundamentals workshop — teaching the group

Workshop

Powerlifting
Fundamentals

A focused day on the squat, bench press and deadlift — and the bracing that holds them together. For lifters and coaches alike.

Length & price
5–6 hours · ₪500
Lifts
Squat · Bench · Deadlift
A VFORCE lifter squatting at a powerlifting meet

Competitions

Competition
prep and coaching

Prep planned months out from meet day, rehearsals of the commands and the pacing, and full coaching on the day itself.

Meet-day coaching from ₪300 · full prep from ₪500 / month

About

Ilan

This is not a place to sweat and tick a box — you come here to progress, get stronger and understand the logic behind every lift.

VFORCE club members in the training hall

Reviews

5.0 on Google, 40 reviews

Three of them are here. All of them are on the club’s Google profile.

“I warmly recommend a coach who is far more than a fitness coach — a real partner in the process. Professional, attentive, patient in tailoring everything to you, and most importantly he doesn’t give up even when it’s hard. Ilan turns training into a real experience, with results.”

ilana mizrahi · Google, translated from Hebrew

“The place for powerlifting in Rishon LeZion. A good, welcoming atmosphere, an orderly space with all the equipment you need for a perfect training experience. Warmly recommended!”

CPUYTOP · Google, translated from Hebrew

“This is not just another place — it is a place to build your core in the most correct and precise way for you. A high-level facility! Superb coaches! Warmly recommended.”

Bella Emanueli · Google, translated from Hebrew

Contact

Let’s get started

Consultation and guidance are free. Leave your details and we’ll get back to you by the end of the business day — or message us on WhatsApp.

  • The club10 Plotitsky St, Rishon LeZionParking all along the street, plus blue-and-white (paid municipal) parking right by the club
  • HoursSun–Thu 9:00–21:00
    Fri 8:00–16:00
    Sat — groups only

I’ll get back to you on WhatsApp or by phone — whichever suits you.